Archive for the 'Introduction' Category

blogging and search engines

Wednesday, November 22nd, 2006

One of the things we are looking at is whether a blog can improve traffic to a web site.

There has been some discussion recently on blogs having good results in search engines. Linking a blog to a web site might help to drive traffic to it. Something that needs some research.

Blogs can also be linked to web sites - which might be good for their PR (popularity ranking - another search engine optimisation factor).

Will do some research into this and post results to this blog

Well this is not the purpose of blogs - they can be used for many different purposes including just having fun with your friends. But in commerce web work there are those who see them as being a useful tool in increasing rankings in search engines.

Simply speaking, blogs can provide links into the web site you are trying to optimise and can themselves get found and ranked in the search engines.

If your blog gets found then there is a good chance that blog readers will click on links to your web site.

Well that is the theory of it !!

In fact now that blogging has become so well established,  people are starting to write articles about how to write good blog material and how to manage a successful blog.

Its well possible that a blog will do better in search engines than a web site. This is true if entries are written on a daily basis.

Well, I have only just started this blog about web design training.  In a few months time I will know whether it gets more hits than my main web site (web workers kitchen).

Indeed, if that happens, then I will be able to see if our main web site begins to get more visitors going to it.

My visitor stats will show how many people went from the main web site into the blog and vice versa.

What would be great for our  web design training site  is getting loads of links into it from blogs all over the world.

The more links I get into WWK the more PR it will have in the search engines.

Let me point out however that its not just the quantity of inbound links that affects SEO and PR.

Most SEO experts talk about the quality of links and that is mainly about keyword relevance.

Hence, what I need to get is links from other blogs that are about either web design or training. Are there any other blogs about web design training? Well I can go onto the search engines and try to find that out.

More on search engine optimisation

Web Workers Kitchen

Monday, November 20th, 2006

This blog is part of the web site called Web Workers Kitchen. This web site was create to act as a resource centre for students and trainees of web design.

The blog offers a convenient way of introducing students to the concept of setting up and managing a blog. Blogging has become an easy and convenient way of posting content to the Internet.

This blog is moderated - which means that readers are welcome to submit comments but that comments are reviewed by the author before being published.

What is a blog?

Monday, November 20th, 2006

A blog is a website where entries are made in journal style and displayed in a reverse chronological order.

Blogs often provide commentary or news on a particular subject, such as food, politics, or local news; some function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. Most blogs are primarily textual although some focus on photographs (photoblog), videos (vlog), or audio (podcasting), and are part of a wider network of social media.

The term “blog” is a portmanteau of “Web log.” “Blog” can also be used as a verb, meaning to maintain or add content to a blog.

Source: Wikipedia

Blogging has become very popular. It allows content to be published to the Internet in a way that is much more immediate and flexible than publishing a web site.

A blog is something that can be frequently updated - almost like an online diary.

Items are added chronologically. Blogs are usually created by individuals and hence are more personal than most web sites.

Oneof the earliest bloggin web sites was blogger.com which still exists.

Blogs range from the serious to the ideosyncratic and trivial.

Blogs have become popular in the media as a way of disseminating news.

Weblogs Compendium has a page of definitions that is useful for beginners